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iPhone: Hollywood Apple's first-generation iPhone was released to the world on June 29, 2007. This video documents the release from the vantage point of the Apple store at The Grove shopping mall in Los Angeles. The frenzy surrounding the phone's release was unprecedented, with devoted customers lining up for several days without ever having seen the phone in action. Singer Macy Gray, who was present as an M.C. for the event, filmmaker Kevin Smith, and blogger Xeni Jardin all make appearances in this ode to Hollywood's special brand of capitalist dreaming. |